AppLens

Turn App Reviews into Decisions

AI-powered review intelligence, competitor analysis, and ASO insights from Google Play and Apple App Store reviews.

See Features
Explore use cases:Review AnalysisCompetitor IntelligenceASO Insights
AppLens dashboard screenshot showing app review analytics and insights
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Apple
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Benefits

Why Teams Use AppLens for Review Intelligence, Competitor Analysis & ASO

AppLens helps product, CX, and growth teams analyze feedback faster, benchmark competitors, spot risk earlier, and surface ASO insights from real user language.

01

From Review Noise to Structured Themes

AppLens groups recurring issues, feature requests, and praise into clear topics so teams can stop reading reviews one by one.
02

Trend Visibility Across Releases

Track sentiment and topic changes over time to understand what improved after launches and what introduced friction.
03

Faster Product & CX Prioritization

Turn customer feedback into decision-ready summaries, issue clusters, and action areas that teams can actually use.
04

Built for Multi-Store Workflows

Analyze Google Play and App Store reviews in one workflow, with AI-assisted tagging, summaries, and response support.
05

Competitor Benchmarking from Reviews

Compare your app's review sentiment and recurring themes against competitors to find positioning gaps and product opportunities.
06

ASO Signals from User Feedback

Identify the words and themes users mention in reviews to improve store listing keywords, screenshot messaging, and feature prioritization.
Features

Review Intelligence, Competitor Analysis & ASO — Built for Mobile Teams

Move from manual review reading to a repeatable workflow for analysis, competitor benchmarking, and review-driven ASO across Google Play and App Store feedback.

AI-Powered Review Analysis

Extract recurring topics, sentiment patterns, and actionable signals from high-volume app reviews across stores.

Topic & Subtopic Tagging

Automatically tag reviews into themes and subthemes so product and CX teams can triage feedback faster.

AI Summaries for Teams

Generate summaries that make large review datasets easier to understand in planning, support, and leadership workflows.

Filter by Topic, Time, Version, and Language

Segment feedback to isolate release issues, regional trends, or high-priority topics without manual spreadsheet work.

AI-Assisted Review Replies

Speed up review operations with AI-generated reply drafts and reusable templates for your team.

Trends, Reporting, and Monitoring

Monitor sentiment and topic trends over time with dashboard metrics designed for operational decision-making.

Competitor Review Intelligence

Scrape and analyze competitor app reviews to benchmark sentiment, identify feature gaps, and track how rival apps are perceived by their users.

Review-Driven ASO Insights

Surface keyword patterns, user language, and sentiment themes from reviews to inform store listing optimization and metadata decisions.
Workflows

Capabilities Across Reviews, Competitors & ASO

AppLens combines review analysis, competitor intelligence, ASO insights, tagging, summaries, and response workflows so teams can move from raw reviews to clear next steps.

AI Review Analysis

Analyze app reviews with AI to identify recurring pain points, positive themes, and trend shifts.

PRO

Topic & Tag Generation

Generate topics and tags automatically to organize noisy feedback into usable categories.

PRO

Review Summaries

Condense large sets of reviews into summaries your PM, CX, and support teams can review quickly.

PRO

AI Reply Workflows

Draft and manage review replies with AI assistance and templates to speed up operations.

PRO

Advanced Filtering

Filter by date range, topic, sentiment, and more to focus on the reviews that matter for the task at hand.

PRO

Google Play + App Store Coverage

Collect and analyze reviews from both major app stores in a unified workflow.

PRO

Competitor Analysis

Scrape competitor app reviews and compare sentiment, topic distribution, and user complaints side by side with your own app.

PRO

Review-Driven ASO Insights

Extract keyword patterns and language from reviews to inform ASO decisions without replacing your existing ASO suite.

PRO
Pricing

Pricing for Product, CX, and Growth Teams

Choose a plan based on review volume, team workflows, and reporting needs. Start with the core review intelligence workflow, then scale to advanced analysis and collaboration.

Free Plan

Core workflows for one app and one user

$0 /month

1 Application

1 User

30 Translation Credits

5 AI Reply Credits

Topics, dashboards, templates

Get Started
Most Popular

Pro

Perfect for small teams and businesses

$60 /month

5 Applications

3 Users

Unlimited Translations

200 AI Reply Credits

Version Comparison

Competitor Analysis

Automations and Alert Rules

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Enterprise

Custom package for scale, security, and governance

Custom

25+ Applications

10+ Users

Unlimited Translations

1000+ AI Reply Credits

ASO Insights

API Access + SSO/SAML

SLA-backed Support

Custom Integrations

Dedicated Account Manager

Contact Sales
Security

Security & Data Protection

At AppLens, data security is at the core of everything we build. We rely on HashiCorp Vault to securely store and manage all sensitive credentials, API tokens, and connection data.

End-to-End Encryption

All secrets are encrypted both in transit and at rest using AES-256 encryption standards.

HashiCorp Vault

Vault manages and rotates credentials automatically, minimizing security risks.

Isolated Infrastructure

Each environment is sandboxed and protected by network-level access controls.
Contact

Talk to the AppLens Team

Request a demo, ask product questions, or reach out about support, partnerships, and security reviews. We’ll route your message to the right team.

FAQS

Common Questions